LGPD Compliance

Today777 — Privacy Policy and Data Protection

Today777 takes your data privacy very seriously. This document clearly explains what information we collect, how we use it, who we may share it with, and what your rights are as a data subject under the Lei Geral de Proteção de Dados (LGPD).

Last updated: January 2026 · Version 2.4
LGPD — Law No. 13.709/2018
today777 operates in full compliance with Brazilian personal data protection legislation.
LGPD Compliant
SSL 256-bit
No Data Selling
End-to-End Encryption
Independent Audit
DPO Available
Please Read Carefully

This Privacy Policy describes how today777 collects, stores, uses, and protects users' personal data. By creating an account or using any service on the platform, you confirm that you have read and agreed to the practices described here. Questions? Our support team is available 24/7 in Portuguese, and our Data Protection Officer (DPO) can be reached through the channel indicated in Section 13.

1

Introduction and Controller Identification

Today777 is a Sports Betting and online casino platform that operates exclusively in the Brazilian market. For the purposes of the Lei Geral de Proteção de Dados (Law No. 13.709/2018 — LGPD), today777 acts as personal data controller of its users — meaning it is the entity responsible for defining the purposes and means of processing the information collected on the platform.

This Privacy Policy applies to all registered users and visitors of the today777 platform — whether accessed via browser or through any official app made available by the platform. It covers all data processing activities carried out by today777 in connection with the provision of its services, including Sports Betting on Brasileirão, Copa do Brasil and Libertadores matches, Live Casino, slots, crash games, e-sports, and the VIP Program.

today777 processes personal data exclusively within Brazilian territory and in compliance with national legislation. No data is transferred internationally without an adequate legal basis and safeguards equivalent to those required by the LGPD.

2

What Data We Collect

Today777 collects different categories of personal data depending on the stage of platform use. The main categories and the specific data within each are listed below:

Category Data Collected When
Identification Full name, CPF, date of birth, national ID (RG) or driver's license (CNH) Registration / KYC
Contact Email, mobile number, residential address Registration
Financial Banking details for withdrawals (Pix key, TED account), deposit and withdrawal history in BRL Transactions
Behavior Betting history, games accessed, session duration, preferred betting categories Continued use
Technical IP address, device type, operating system, browser, session identifiers All access
Communications Records of support interactions via chat and email Support

Identification and financial data are provided directly by the user at the time of registration or during the identity verification (KYC) process. Technical and behavioral data are collected automatically while using the platform, through industry-standard technologies such as cookies, server logs, and session identifiers.

Sensitive data: today777 does not intentionally collect data classified as sensitive under the LGPD, such as health information, ethnic origin, political opinion, or sexual life. If such data is voluntarily mentioned by the user during a support interaction, it will not be used for any purpose beyond what is necessary to resolve that specific request.

3

How We Use Your Data

Today777 uses users' personal data exclusively for the following purposes:

  • Platform service delivery: create and manage user accounts, process bets, deposits, and withdrawals in BRL via Pix, boleto, card, PicPay, Mercado Pago, and TED transfer.
  • Identity verification (KYC): verify the user's identity to meet regulatory requirements, prevent fraud, and ensure that only users aged 18 and over can access the platform.
  • Anti-money laundering and compliance: monitor financial transactions in compliance with Brazilian law and the guidelines of the Banco Central do Brasil.
  • Customer support: answer questions, resolve technical issues, and handle user requests via live chat and email in Brazilian Portuguese.
  • Experience personalization: recommend bets, games, or promotions relevant to the user based on their activity history on the platform.
  • Marketing communications: send emails and notifications about today777 promotions, bonuses, and updates — only with the user's explicit consent, which may be withdrawn at any time.
  • Security and anti-fraud: identify suspicious behavior, duplicate accounts, or misuse of the platform.
  • Responsible gambling: monitor behavioral patterns that may indicate problem gambling and trigger protective tools in accordance with the Responsible Gambling.
  • Compliance with legal obligations: respond to requests from competent authorities, such as the Receita Federal, Banco Central, and betting regulatory bodies.

Today777 does not use user data for automated decisions that produce significant effects — such as credit denial or account closure — without human review when requested by the user.

4

Legal Basis for Processing (LGPD)

Every data processing operation carried out by today777 is grounded in at least one of the legal bases set out in Article 7 of the LGPD. The primary bases used are:

  • Contract performance (art. 7, V): processing required to deliver the services contracted by the user upon creating their today777 account — including bet processing, deposits, withdrawals, and platform access.
  • Compliance with a legal obligation (art. 7, II): data collected to comply with regulatory requirements in the betting sector, the LGPD, tax legislation, and Banco Central do Brasil regulations.
  • Consent (Art. 7, I): sending marketing communications and personalizing the experience based on user preferences — subject to the user's express and revocable consent.
  • Legitimate interest (art. 7, IX): fraud prevention, platform security, behavioral analysis for responsible gambling, and continuous improvement of the services offered.

When today777 relies on legitimate interest as its legal basis, it conducts a prior Legitimate Interest Assessment to ensure that the processing does not disproportionately affect the rights and freedoms of data subjects.

5

Data Sharing with Third Parties

Today777 does not sell personal data of users to third parties under any circumstances. Data sharing occurs only when strictly necessary, with the following categories of recipients:

  • Payment processors: minimal financial data is shared with the institutions responsible for processing transactions via Pix (Banco Central), boleto bancário, credit/debit card (Visa, Mastercard), and digital wallets (PicPay, Mercado Pago). These partners follow their own privacy policies and are contractually required to protect data in accordance with the LGPD.
  • Live Casino providers: technical session data may be shared with certified game providers (such as Evolution Gaming and Pragmatic Play) solely for the purpose of operating live tables.
  • Identity verification (KYC) services: identification data may be shared with verification partners to confirm document authenticity and prevent fraud.
  • Public authorities: data may be shared with the Receita Federal, Banco Central, Ministério da Fazenda, or other competent authorities when required by law or court order.
  • Technology service providers: cloud infrastructure providers, information security services, and customer support tools, all contractually required to meet data protection standards equivalent to those of the LGPD.

In all sharing situations, today777 requires that partners maintain security and privacy standards compatible with those required by Brazilian law and this policy.

6

Cookies & Tracking Technologies

Today777 uses cookies and similar technologies to ensure the platform works correctly and to improve the user experience. The types of cookies used are:

  • Essential cookies: required for basic platform operation — authentication, session management, CSRF protection. These cannot be disabled without affecting access to the platform.
  • Performance cookies: collect anonymous data on how users navigate the platform (pages visited, session duration, errors encountered) to improve service stability and speed.
  • Personalization cookies: store user preferences such as language, favorite category, and display settings to improve the experience on return visits.
  • Marketing cookies: used with consent to record user behavior and present relevant promotions within the today777 platform itself. today777 does not use third-party marketing cookies to track users on other sites.

You can manage cookie preferences in your browser settings. Disabling essential cookies may affect platform functionality. Performance, personalization, and marketing cookies can be turned off without impacting access to today777's core services.

When you access the platform for the first time, you will see a cookie notice with the options to accept all, accept essential cookies only, or customize your preferences. This choice can be updated at any time in your account settings.

7

Data Security & Storage

Today777 implements robust technical and organizational measures to protect users' personal data against unauthorized access, alteration, disclosure, or improper destruction. The main security measures in place are:

  • 256-bit SSL Encryption: all communications between the user's device and today777's servers are encrypted using the same standard adopted by Brazil's leading digital banks, such as Nubank, Itaú, and Bradesco.
  • Encryption at rest: sensitive data stored on servers — such as CPF, banking details, and passwords — is encrypted at rest using modern algorithms.
  • Least-privilege access control: today777 staff only access the data strictly required to perform their job functions. Access to financial and identity data is restricted and monitored.
  • Two-factor authentication (2FA): available to users and mandatory for all internal staff with access to data systems.
  • Continuous monitoring and auditing: automated systems monitor suspicious access 24 hours a day and alerts are triggered whenever anomalous behavior is detected.
  • Regular backups: daily backups are performed in geographically separate environments to ensure data availability in the event of a technical failure.

In the event of a security incident that may affect user data, today777 will follow the timelines and procedures set out in the LGPD, notifying the Autoridade Nacional de Proteção de Dados (ANPD) and affected users within the legally required timeframes.

8

Data Retention

Today777 retains users' personal data for as long as necessary for the purposes for which it was collected, in compliance with the minimum retention periods required by Brazilian law. The general retention criteria are:

  • Active account data: retained for as long as the account is active and for up to 5 years after closure, to meet legal and tax obligations.
  • Financial transaction records: retained for a minimum of 5 years, as required by the Receita Federal and the Banco Central do Brasil for financial transactions.
  • KYC data (identity verification): retained for the period required by betting sector regulations — generally 5 to 7 years after the last account activity.
  • Support records and communications: retained for 2 years after the support interaction is closed, for audit and dispute resolution purposes.
  • Marketing data (with consent): retained until the user revokes consent or requests deletion.

Once the applicable retention period expires, data is securely deleted or anonymized so that the data subject can no longer be identified.

A user's request to delete their data does not guarantee the immediate removal of all records where mandatory legal retention periods apply. today777 will inform the user which data can be deleted immediately and which must be retained due to legal obligations.

9

Your Rights as a Data Subject

The LGPD grants you, as the owner of your personal data, a set of rights that can be exercised at any time with today777. These rights are set out in Article 18 of Law No. 13.709/2018 and are fully respected by the platform:

Data Access
Request confirmation that processing exists and obtain a copy of the personal data today777 holds about you.
Data Correction
Request the correction of incomplete, inaccurate, or outdated data — such as your name, email, address, or banking details.
Data Deletion
Request the deletion of personal data processed on the basis of your consent, subject to mandatory legal retention periods.
Portability
Request the portability of your data to another controller, in a structured and commonly used format, in accordance with ANPD regulations.
Consent Withdrawal
Withdraw consent given for processing based on this legal ground — such as email marketing — at any time, free of charge.
Sharing Information
Obtain information about which public and private entities today777 has shared your personal data with.

To exercise any of these rights, contact today777 via the live chat available on the platform or by email at privacidade@today777.best. The response deadline is up to 15 business days, as required by the LGPD. You also have the right to file a complaint with the Autoridade Nacional de Proteção de Dados (ANPD) if you believe your rights have not been adequately upheld.

10

Minors

Today777 is a platform intended exclusively for users aged 18 and over. Registration by minors is strictly prohibited, and today777 takes active measures to prevent underage access, including CPF verification against the Receita Federal database and a KYC process with document validation.

Today777 does not intentionally collect personal data from users under 18 years of age. If it is determined that an account was created by a minor — whether through a false date of birth declaration or by any other means — the account will be immediately closed, the data will be deleted, and the matter may be reported to the relevant authorities.

If a legal guardian identifies that a minor has created an account on the platform, please contact today777 support immediately via live chat or the contact email so the situation can be resolved as a priority.

11

Marketing Communications and Notifications

Today777 may send marketing communications — such as information about promotions, reload bonuses, VIP Program cashback, and special sporting events — exclusively to users who have given explicit consent for this type of communication during registration or in their account settings.

You can opt out of marketing communications at any time through:

  • The unsubscribe link included in all promotional emails sent by today777.
  • The communication preferences section in your account settings on the platform.
  • Direct request to support via live chat or email.

Revoking your marketing consent does not affect the receipt of essential operational communications — such as withdrawal confirmations, account security alerts, identity verification notifications, and important updates to the Terms and Conditions or this Privacy Policy.

Push notifications about live Sports Betting on Brasileirão, e-sports results, or today777 promotions are only sent if the user explicitly enables notifications on their device. This permission can be revoked at any time in the mobile device's operating system settings.

12

Changes to This Privacy Policy

Today777 may update this Privacy Policy periodically to reflect changes in Brazilian legislation — particularly the LGPD and betting industry regulations — or as a result of changes to the platform's data processing practices.

Any material changes will be communicated with a minimum advance notice of 15 days by registered email and through a prominent notice within the platform. Changes that involve new data processing or a new purpose of use will require renewed consent where applicable.

The date of the most recent revision is always shown at the top of this document. We recommend checking this policy periodically to stay informed about today777's privacy practices. Continued use of the platform after any changes take effect constitutes acceptance of the updated terms.

13

Contact and Data Protection Officer (DPO)

Today777 has appointed a Data Protection Officer (DPO) as required by the LGPD, to serve as a communication channel between the platform, data subjects, and the Autoridade Nacional de Proteção de Dados (ANPD). For questions regarding this Privacy Policy or the exercise of your rights as a data subject, please reach out through the channels below:

  • DPO Email: privacidade@today777.best
  • General email: contato@today777.best
  • Live chat: available 24/7 on the platform, in Brazilian Portuguese
  • Help center: Frequently Asked Questions

Today777 is committed to responding to all personal data requests within 15 business days from the date the request is received. In more complex cases, this deadline may be extended, with notice provided to the requester.

Last review of this Privacy Policy: January 2026. Version 2.4.

Full LGPD Compliance

Today777 operates in compliance with Brazil's General Data Protection Law (Law No. 13,709/2018). Also read our Terms and Conditions and the Responsible Gambling.

How Today777 Protects Your Data in Practice

Privacy isn't just a document — it's a daily practice. Here are the six pillars today777 upholds to keep your information secure.

SSL 256-bit Encryption Across the Board
Every interaction on the today777 platform — login, bet placement, Pix deposit, withdrawal — is protected by 256-bit SSL encryption, the same standard used by banks like Itaú and Nubank. Your data in transit is never exposed.
SSL 256-bit
Zero Personal Data Sales
today777 never sells, rents, or transfers user data to third parties for commercial purposes. Data is only shared with strictly necessary operational partners — such as Pix processors — and with authorities when required by law.
No data sales
LGPD — Documented Compliance
today777 has a designated DPO, conducts privacy impact assessments before new processing activities, and maintains activity records as required by Law No. 13,709/2018. Compliance is audited on a regular basis.
LGPD Compliant
Least-Privilege Access Control
today777 employees only access the data required for their specific roles. Access to sensitive data — CPF, banking details for withdrawals — is restricted, audited, and requires two-factor authentication.
Controlled access
Your LGPD Rights, Guaranteed
Access, correction, portability, deletion, and withdrawal of consent — all rights set out in Article 18 of the LGPD can be exercised directly through the platform or via email, with a response within 15 business days.
Art. 18 LGPD
Marketing Only with Consent
today777 only sends promotional emails and notifications about bonuses or Brasileirão promotions with your express consent. You can unsubscribe at any time — no hassle, effective immediately.
Voluntary opt-in

Questions About Privacy at Today777

today777 shares identifying data such as CPF only with partners that are strictly necessary for the platform's operation — such as identity verification (KYC) services and payment processors (e.g., the Central Bank via Pix) — and with public authorities when required by law. Under no circumstances is the CPF sold or transferred to third parties for commercial purposes. Every partner that receives data is contractually required to handle it with the same level of protection mandated by the LGPD.

To request the deletion of your personal data, contact today777's DPO at privacidade@today777.best or via the 24/7 live chat available on the platform. today777 will respond within 15 business days, specifying which data can be deleted immediately and which must be retained due to legal obligations — such as financial records required by the Receita Federal for a minimum of 5 years. Deleting your account does not automatically remove all data, but today777 will complete each step within the applicable legal timeframes.

Yes. today777 collects and analyzes behavioral data — such as betting history, games accessed, and session duration — for the following purposes: to personalize your experience on the platform, detect fraud and suspicious activity, monitor patterns that may indicate problem gambling (as part of our responsible gambling policy), and meet regulatory obligations. This data is processed in compliance with the LGPD and is never sold or shared with third parties for behavioral advertising outside the today777 platform.

Banking data — such as Pix keys and card information — is transmitted exclusively over SSL 256-bit encrypted connections. today777 does not store complete credit or debit card data on its servers; this data is tokenized and managed directly by the card networks (Visa, Mastercard) and our payment processor partners. The Pix key used for withdrawals is stored in encrypted form and used solely to process your withdrawals. No today777 employee has direct access to complete payment data.

Yes, and it's simple. Every promotional email sent by today777 includes an unsubscribe link at the bottom of the message. Just click it to stop receiving marketing emails — the change takes effect immediately. You can also go to your account settings on the platform and adjust your communication preferences. Revoking your marketing consent does not affect essential operational emails, such as withdrawal confirmations, security alerts, and notifications about changes to the Terms and Conditions or this Privacy Policy.
Related Documents
Terms and Conditions Responsible Gambling About Us Welcome Bonus VIP Program Frequently Asked Questions

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